Consom'acteur
Support the local economy: local producers and artisans, markets, restaurants rooted in the terroir.
Mission-driven company
Responsible travel
Towards more authentic, more sustainable tourism: tourism with a positive local impact is the purpose written into our articles of association, not a seasonal selling point. Here is how it translates, concretely, into your travels.
The facts
11%of greenhouse gas emissions in France come from tourism (source: ADEME)
77%of those emissions are linked to transport
Tourism affects the environment and the local communities being visited. Responsible travel does not mean giving up travelling, but choosing how you do it: choosing your destination, your route and your addresses with awareness.
Three habits to become an explor'acteur
Travelling well is not about giving things up, but about choosing: where the money for your meals goes, which way you arrive, whose roof you sleep under. Three everyday choices, three habits, and a trip that leaves the region more alive than it found it.
Carbon'acteur
Reduce and offset your carbon footprint: train, car-sharing, carbon contributions supporting committed local farmers.
Patrim'acteur
Help preserve natural and cultural heritage: waymarked trails, committed providers, solidarity initiatives.
Pillar 1
Short supply chains
A euro spent at the farmers' market, the farm or the workshop stays in the region: it pays a face you have met and maintains the landscapes you came to admire.
That is why our guides give pride of place to markets, producers and artisans: every address is geolocated, so that the right reflex is also the easiest one.
Gastronomy and artisan places (FR)
Pillar 2
Gentle mobility
Train, bicycle, walking: over the same distance, a train journey emits ten to fifty times less CO₂ than a private car or a plane, and the landscape comes in through the window.
For every destination, we show how to get there and how to explore differently once you arrive: useful lines, greenways, valley shuttles, coastal paths. With our partner Carbogest, you can also offset the footprint of your stay.
Cycling routes and gentle mobility: our markers (FR)
Pillar 3
Committed labels
Not all labels are equal. We highlight three serious benchmarks, audited and genuinely useful to travellers: Clef Verte, the EU Ecolabel and Accueil Vélo.
Region by region, the Responsible travel section flags the certified addresses among our destinations and experiences, which come from the tourist offices and are enriched by our experts and local ambassadors.
Understanding sustainable tourism labels (FR)Three labels, three guarantees
Clef Verte
The first international environmental label for accommodation and restaurants, run in France by Teragir.
Around a hundred criteria checked on site, renewed every year.
EU Ecolabel
The European Union's official ecological label, awarded in France by AFNOR Certification.
Quantified requirements (capped consumption, renewable energy), verified by an independent audit.
Accueil Vélo
The France Vélo Tourisme mark guaranteeing a suitable welcome for travellers on bicycles.
Secure shelter, repair kit, route advice: the services that transform a journey in the saddle.
And no, it does not cost more. Short supply chains, gentle mobility and committed accommodation usually sit at the same price as mainstream tourism, sometimes below it.
Our partners for action
Carbogest
A carbon contribution platform: offset the footprint of your stay in support of local carbon reduction and sequestration projects, led by committed farmers.
impactco2.fr (ADEME)
ADEME's free tool for calculating the carbon footprint of your journeys and comparing modes of transport: the first reflex before composing your itinerary.
Your questions about responsible travel
What is responsible travel?
Responsible travel means limiting the environmental and social impact of your trip: in your transport, your accommodation, your spending and your relationship with heritage. It is not about giving up travelling, but about choosing how you do it, choosing your destination with awareness.
Does responsible travel cost more?
No. Local producers and short supply chains offer prices equivalent to, and sometimes below, mainstream channels. For the same level of comfort, certified accommodation usually sits at the same price as a standard offer.
I am a tourism professional: how do I showcase my CSR commitment?
Two Explorissima solutions: the Premium tourism visibility subscription, which highlights your committed establishment in our guides, or a tailor-made digital guide fully personalised to your approach.
How do I calculate and offset the carbon footprint of my trip?
Use impactco2.fr, ADEME's free tool, to calculate the footprint of your journeys, then our partner Carbogest to contribute to local carbon reduction and sequestration projects.
